Fabletics Announces First-Ever, Limited-Edition Mother-Daughter Capsule
Fabletics is thrilled to announce the launch of the brand’s first-ever matching mother-daughter activewear collection—designed to celebrate and inspire women of all ages. Launching just in time for Mother’s Day, proceeds from the capsule will support children who have been impacted by COVID-19.
Envisioned by the brand’s Chief Performance Officer, Ginger Ressler, and inspired by her daughter Gia, the capsule was designed to uplift, motivate, and inspire – to remind us that girls can do everything. “Since the beginning, I wanted to design a coordinated collection for Fabletics,” Ginger says, “and I love how much joy this collection sparks, which is more important now than ever.”
Available for toddlers, children, and adults, this three-outfit capsule sparks creativity and fun with bright colors and playful details. The brand’s best-selling Poppy print is reintroduced in the famous Mila pocket shorts for the first time, while Ginger and Gia’s favorite tanks offer uplifting graphic messages. “The capsule conveys values I’m committed to passing down to Gia,” Ginger says. “I want her to follow her dreams, while making the world a better place.”
Fabletics is pleased to announce that 100% of net profits from our children’s clothing will provide meals to kids. A minimum donation of $25,000 will go to Blessings in a Backpack’s COVID-19 program from 4/27 to 5/31. As a nonprofit organization that provides food to elementary school children across America who might otherwise go hungry on weekends, Blessings in a Backpack’s COVID-19 fund helps children who rely on school lunches to safely access food during school closures.
Offered in children’s sizes 2T-XL and women’s sizes XXS-4X, the limited-edition mother-daughter collection will be available on www.fabletics.com from April 27, 2020.